Our branded Keratin Therapy Shampoo has extra gentleness and perfect color-safe conditioning from our color treatment, Locks of Love. 
 
Why Keratin? It’s a naturally occurring chemical that animals produce that promotes healthy hair, scalp (skin), and nails (Integumentary System). 
 
Unlike most beauty product manufacturers, we’ve formulated paraben, salt, sulfate, biochemical/petrochemical, and formaldehyde-free hair products. Never animal tested! 

Our pride in our products also is seen in the concentration, so you can use them sparingly without paying for watered-down brands! Please DO NOT trust any other beauty products unless they can make these truthful statements. Why would you ever buy products with embalming, cancer-causing, and other harsh chemicals?
 
We love you and know that you have all the love for yourself.